Optimize Multi-Generational Employee Communication  

Do You Engage in One-Size-Fits-All Communication?

In the 2020 workforce, it is possible that you will be managing five generations: Traditionalists, Boomers, Gen X, Millennials, and Gen 2020. Because we have multiple decades of colleagues in the workplace, delivering uniform messages is critical. Yet each prefers a different method.

Lack of effective communication is one reason for workplace conflict and low employee engagement. Therefore, companies need to pay better attention. For instance, in the current candidate’s market, employee turnover is often exacerbated by poor and inconsistent communication.

Here are two tips to alleviate frustration:

  1. More face to face.

First of all, it’s no surprise that older generations prefer telephone to email or mobile communication. While the converse is true with younger generations. Most noteworthy, according to leadership guru Simon Walker, is that “people prefer to communicate and collaborate face to face regardless of generation.” Even better, bringing people together creates message consistency and valuable interactions.

TORCH TIP: Too many meetings can hamper productivity. Make certain each meeting has a well-communicated purpose, a desired outcome, and a facilitator to keep conversations on target.   

  1. More Engagement.

Disengaged employees cost the U.S. approximately $500 billion annually in lost productivity. Furthermore, organizations with engaged employees are more likely to report increases in productivity, as well as financial goals, employee retention, and client satisfaction. According to Gallup, engaged employees are “those who are involved in, enthusiastic about, and committed to their work and workplace.” Hence, consistent communication is directly connected to attaining that higher employee engagement.

TORCH TIP: Managers need to set, manage, and guide expectations frequently. As an added result, it also creates better bottom-up accountability.

I’d love to hear what you are doing to better communicate in your organization. Email me at MicheleTorch@TorchGroup.com.

Michele S. Torch is founder, executive vice president, and chief talent officer of Torch Group, Inc. Torch in Two is a monthly “quick post” that provides two tips any employer can easily implement to create positive change in their organization.